Website Tips

View our latest website & SEO tips
Reputation Management & Online Reviews

Online reviews are essential for any business – not just restaurants and entertainment venues. More people turn to internet-posted opinions when searching for almost anything, including medical and senior care services. A Software Advice survey found that 94% of patients relied on online reviews when evaluating doctors. Approximately three-quarters of respondents confirmed that they start with reviews when searching for a new medical care provider. That...

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Google AdWords & PPC

PPC, or Pay Per Click marketing, presents a great opportunity for senior living businesses. It’s more affordable than television and radio advertisements. It can be managed from anywhere with an internet connection. As long as you know how to build a strong strategy, you can reap enormous rewards by generating leads through PPC ads. How can you start optimizing your AdWords account this month?   Use...

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Quality Senior Care Website Design

Brand awareness is vital if you want to reach out to more senior citizens and their families. The right marketing strategy can build your reputation within the community and help you maximize occupancy. Businesses in the senior care industry rely on modern software rather than outdated spreadsheets or paper and pen to track goals and manage customer relationships. You need to expand to the online...

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Retiree-Friendly Startups

There’s a stereotype that has been going around in this digital age about seniors being afraid of technology. The reality is that this myth couldn’t be further from the truth. Many older people have made social media, smartphones, and the internet a regular part of their day. In response, some startups are offering services that can improve the lives of seniors all over the world.   ...

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